Founded by Erin, Fourth & Gold officially became a 5013C non-profit organization in July 2022. Much of the team is lead by healthcare professionals that are on the frontlines of oncological practice, helping children and their families battle cancer everyday.
It’s been a long time coming, but I made it. Months full of passion, drive, tears, ambition and dreams. Fourth and Gold is officially LIVE. I’ve spent the last 12 hours doing what felt like nothing but computer work. I’ve questioned every detail, every click, thought about what everyone might think and then did it all over again 500 more times. But you know what? I did it. I launched. I made the leap and I could not be more thankful for what I’ve accomplished in getting Fourth and Gold off the ground.
If you’re reading this, THANK YOU! It means you’ve cared enough about my mission to get this far. SO many of you have offered tips, advice, support, financial support and just flat out love. I am forever grateful. Just a reminder, I am brand new at this, so your patience is very much appreciated.
As you’ll see navigating through the website, Fourth and Gold was founded on the unfair fact that the government only gives 4% of all research funds to childhood cancer. Yes, that’s right. 4%. It’s devastating. It’s heartbreaking. It’s flat out WRONG. It is my desire, my passion and my drive to raise this awareness through the roof! That everyone, not just families affected by childhood cancer, but that everyone will take a stand and DEMAND our government give our children more than 4%! On every purchase made, Fourth and Gold donates 30% of ALL profit to CURE Childhood Cancer. CURE is a research based facility in Atlanta, GA that is dedicated to finding a CURE for childhood cancer.
Once again, THANK YOU. I cannot express my gratitude of you helping my small business with a BIG meaning change the world.
Welcome to Fourth and Gold
If you’re interested in hosting a stand or sponsoring our campaign, reach out to us using this contact form, and a team member will contact you directly.
***This is not our sign up form to receive a kit and host a stand!***
If you’re looking to host your own Lucy’s Lemonade Stand, filling out the form does not sign you up! Once we receive your form submission, we’ll communicate with you directly and send you a link to sign up for your stand.
1.) If you are looking to host a stand during our September campaign, stand sign ups will run June 1 through June 30th every year. We’ll ask for the date(s) you plan to host your stand in September, as well as your location, so we can help promote it and drive traffic your way. In August, we’ll send out stand kits. If you’re local to Jacksonville, we’ll host a meetup where you can pick up your kit in person.
2.) If you are looking to host a stand during our September campaign but missed our sign-up window – no worries! We order extra kits every year, so reach out to us and we will do our best to accommodate you as supplies last.
3.) If you are looking to host a stand outside of our September campaign, that is a possibility as well, depending on the amount of extra supplies remaining. Please reach out to us anytime and we will do our best to provide you with everything you need to host a stand any time of year!
Each host receives a kit designed to make your experience easy and impactful, along with a PDF guide containing everything needed to host a successful – and fun – lemonade stand. Your kit will be packed with lemonade mix, cups, straws, signage, and more. Our goal is to equip you with everything you need to raise awareness and support for pediatric cancer research. All you need to do is set up, mix the lemonade, and help spread the word.
